Canva launches Canva for Negosyo to empower Filipino entrepreneurs as they take their business online
The Canva for Negosyo
landing page is an online hub of marketing resources, Canva tutorials,
articles, and expert advice from local entrepreneurs.
Filipinos are so naturally creative that even the realities and challenges of the pandemic could not hinder the so-called diskarteng Pinoy. Amidst losing jobs, declining sales, closing of physical stores and businesses, Filipinos are resourceful and able to find solutions to make ends meet. To keep up with the rapidly changing times, Pinoy MSMEs are now transitioning their businesses online.
Many business owners find
themselves in an unfamiliar environment where they have little to no experience
but with Canva for Negosyo, Filipino entrepreneurs now have an ally to take their
first steps. Canva for Negosyo is the Filipino business owner’s partner in
creativity and productivity for their digital presence. It aims to empower
local entrepreneurs to create everything their negosyo needs in one easy-to-use collaborative space.
Canva for
Negosyo offers a wide selection of resources useful for designing, marketing,
and managing a small business online: from video tutorials on branding and
graphic design to customizable marketing templates and toolkits.
“With
Canva for Negosyo, Filipino entrepreneurs now have a headstart in bringing
their businesses online. Madaling intindihin, mabilis matutunan. In minutes,
kayang-kaya gumawa ng magaganda, engaging at patok na brand materials using our
marketing toolkits and templates. Siguradong mag-eenjoy ang mga Pinoy na
nag-nenegosyo with Canva's new hub of essential business resources, articles,
and expert advice from fellow local entrepreneurs,” Maisie Littaua, Head of
Growth for Canva Philippines said.
For those
who are in need of photos for their businesses but have limited budget for
hiring professional photographers, Canva for Negosyo offers a huge library of
free photos and product shots that business owners can draw inspiration from or
use on their designs and marketing materials.
Those
who've turned their passion for food into a business during the lockdown, Canva
for Negosyo offers photos of Pinoy dishes, from street food, local bakery
breads, to everyday merienda. There's also a collection of fashion photos
perfect for those with local clothing and accessory stores.
“Canva
for Negosyo is more than just a tool, we also aim to highlight other successful
local entrepreneurs who use Canva for their businesses, to inspire them and
share expert advice to fellow entrepreneurs. Dahil kung kaya nila, kaya mo rin,” Littaua shared.
Canva is
currently holding a series of webinars covering entrepreneurship topics such as
Intro to Canva and Designing 101, Branding for your Business & Social Media
Mastery, and Designing Your Marketing Materials on Canva. On October 28, Canva
will be hosting Canva for your Negosyo, an
online design workshop focusing on content categories relevant to branding
one’s business. This includes designing storefront, product features, and
design feed. It will also discuss the Canva resources and toolkit for newbie
entrepreneurs. To join the webinar, tune in to Canva’s live session on their Facebook page.
Canva
also introduces Canva for Negosyo Facebook community,
where entrepreneurs can interact with each other and start conversations in
growing their business online.
If you
are a local entrepreneur, visit https://www.canva.com/canva-for-negosyo/ to know more about
Canva for Negosyo.
Street food, Pinoy Breakfast, Filipino Fashion, Pinoy Bread are among the categories of food photos and generic product shots available for use
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