MATTEO GUIDICELLI AND SUN LIFE LAUNCH VLOG ON INVESTING
Dubbed “Make It Mutual”, the vlogs will tackle topics
relevant to personal finance, such as growing one’s money, beating inflation
and investing regularly. To make it easy for the viewer to relate these to real
life, the modules shall be demonstrated in themes familiar to them, like
fashion and fitness, among others.'
All videos will be shared via social media to make it
really accessible.
“I’m thankful for the opportunity to lead another
financial literacy campaign for SLAMCI. It’s definitely relevant and timely,”
Mateo said. “I myself have life goals i’d like to pursue, and i’m happy to
share that ever since i ‘made it mutual’ with SLAMCI, I’ve been well on my way
to achieving all those goals. It would be great if more Filipinos can
experience the same”.
The latest in SLAMC’s efforts to boost financial
literacy among Filipinoes, “Make It Mutual” aims to encourage Filipinos to
invest in Mutual Funds so they can achieve their life goals. The company was
also behind the SLAM The Scam” campaign which likewise starred Matteo, who
shared tips on what to consider when choosing an investing company in order to
avoid dubious organization.
According to SLAMCI President Valerie Pama, the
company is committed to helping more Filipinos discover the benefits of
investing so they may reap its rewards. “We all have goals that we’d like to
accomplish, such as buying a house or a car, travelling to a dream destination,
or planning a wedding. These are goals that require a significant amount of
money, and sometimes, Filipinos become discouraged knowing how much they need
to raise to be able to fund their dreams,” she said. “We’d like to show them
that by saving and investing in mutual funds, all their dreams can become a
reality. They simply have to ‘Make it Mutual.”
The “Make It Mutual” campaign is just the first of Sun
Life’s series of financial literacy initiatives this year. According to Sun
Life Chief Marketing Officer Mylene Lopa, more will be launched in the coming
days as Sun Life rolls out its Financial Independence Month campaign in June.
“We remain committed to this cause. Sun Life is always eager to promote it in
ways that are creative, relatable, easily understandable,” she said. “We will
never tire of advocating financial literacy to Filipinos.”
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About Sunlife
Sun Life Asset Management Co., Inc. (SLAMCI) is the
mutual fund arm of Sun Life of Canada (Philippines), Inc. SLAMCI is one of the
leading asset management companies in the country with Php57.8 Billion in
Assets Under Management (AUM) as of April 2017. It currently manages 11 mutual
funds collectively called the “Sun Life Prosperity Funds.”
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