Sunday, May 28, 2017

Strengthening Japanese business ties

Top local audit and tax advisory services firm KPMG R.G. Manabat & Co. (KPMG RGM&Co.), a member of KPMG International, recently hosted a cocktail celebration for its Japanese clients and the Japan business community here in the Philippines. The special guests were Sec. Ramon M. Lopez of the Department of Trade and Industry and Tsutomu Takahashi, chairman of KPMG Japan.

Leading the local team was KPMG RGM&Co. chairman and chief executive officer (CEO) Roberto G. Manabat, who welcomed both Sec. Lopez and Takahashi, noting that the event aimed to highlight – and further bolster – the close economic ties between the Philippines and Japan.

KPMG RGM&Co. vice chairman, chief operating officer, and head of the Japan desk Emmanuel P. Bonoan then introduced Sec. Lopez, who extolled the strong trade relations between Japan and the Philippines. “Japan is our largest trade partner,” Sec. Lopez emphasized. “The Philippines has a trade surplus with Japan, which is also the largest Official Development Assistance donor to our country. “

For his part, Takahashi, who was generously introduced by KPMG RGM&Co. chairman and CEO-designate Sharon G. Dayoan, expressed his utmost appreciation for the warm welcome and the attendance of those present.

“The mission of KPMG is towards the growth and prosperity of Japanese companies, and to support cooperation and improve communication between KPMG Japan and other member firms,” he remarked.

KPMG RGM&Co., which marks its 10th year of providing professional audit, tax, and advisory services in the country, has lined-up a slate of activities and events leading up to its grand celebration in the second quarter of 2017.

Out-of-home advertising effective tool for Metro consumers

Out-of-home advertising appears to be an effective touchpoint for middle class consumers in Metro Manila, with the country’s busiest highway, EDSA, garnering 43.9 percent market share of the multi-billion industry.

This was revealed in the latest study conducted by Strategic Consumer and Media Incites (SMCI), a consumer and market research company, which covered respondents from 13 to 60 years old in all social classes A-E and those living around Metro Manila.

The study titled: Out of Home Landscape and Advertising conducted by the SCMI showed that most billboard ads are products and services essential to lifestyle and not basic needs.

South and North Luzon Expressways came in next with 21.2 per cent and 19.8 per cent shares, respectively. The rest of the secondary roads such as Ortigas, Commonwealth, Roxas Blvd., Quezon Ave., Espana, Quezon Blvd., Commonwealth, NAIA, and Marcos Highway shared 15 percent of the market share.
Top ten billboard ads in Metro Manila include fashion products, real estate and banking. These were followed by cars, medicines, restaurants, clinics and hospitals as well as home furnishings.

“The mix of product categories in Billboard advertising appears to be those that are essential to lifestyle and not about basic needs as evident in the proportion of lifestyle categories cornering the major shares in ad spending on this medium,” said Eric Barrera, Client Service Director.

Most popular brands that advertise in various media platforms also dominate Out of Home or billboard ads, according to the study.

SCMI study shows lifestyle products and services dominate products advertised on billboards with spending up to  P285.20 Million in the first three months of 2017. These products are fashion boutiques, real estate, beverages, banks and financial services, fastfoods, media companies , passenger cars/AUVs, over the counter medicines/supplies, canned food processed meats, restaurants. The lowest spending for these products is at P53 Million.

The top ten billboard advertisers according to the study include Suyen Corp., Jollibee, San Miguel Corp., Tiara Commercial,  Robinsons,  Pepsi Cola,  SM Devt Corp, Golden ABC, Vida Nutriscience and  Iflix with spending between P22 Million to P115 Million from January to March 2017.

Top products on billboard ads include brands such as  Bench, SMC, Jollibee, Rob, Penshoppe, Iflix, SMDC, Chowking, Gibi and  Mcdonald’s with a total spending of P19 Million to P106 Million in the first three months of 2017.

The survey that covers those who travel around Metro Manila except drivers of public transport also showed that “the advertising clutter is more glaring at the level of brand names.”

“The list of top brand players is longer than what are usually observed in core media. Each top brand could achieve only a single digit in the share of advertising spend,” Barrera said.

The study also reveals frequency of travels and specific time where people from all walks of life could see billboard ads.
·                      Working population are mostly out on travel from 5pm onwards.
·                      Out of Home travels peak between  6-9am and 5-7pm
·                      Class ABCs are likely to be out during morning rush hour 7-9amand less likely to be out at noontime
·                      Females travel  mostly on late mornings while males are likely to be out of home during evening rush hour at 5-6pm
·                      Teens are the most likely to be out of home before 7am and 12nn-3pm and least likely to be traveling from 7-11am
·                      Non working population are more likely to be out earlier in the day and close to noon

According to the survey, some of the positive attributes of billboard ads that make it attractive to the target markets are:  visually pleasing, colorful, eye catching and clear. However, its downside mostly concerns security such as fears it’s too big and might collapse, blocks views as well as distracting particularly those that carry sexy visuals of celebrities.

The study shows that already popular brands maintain strong presence in billboard ads. These include clothing line Bench and food and beverage giants Jollibee and Coke.

Telecommunications firm Smart and Globe and fastfood multinational McDonalds follow in terms of managing presence in billboard ads. Bearbrand (milk), Chowking (fastfood), Marlboro (cigarettes) and Samsung (electronics) are also on top ten list of popular billboard ads.

Barrera pointed out thought that while Out of Home is increasingly becoming a popular platform, television still dominates the media platforms for advertising followed by Mobile and Out of Home advertising.  Internet and radio platforms maintained popularity.  

SCMI believes there will be an increase in demand to measure audience exposure of Out of Home ads due to its steady rise in popularity. The study on audience exposure will be useful for advertisers and their agencies to plan their communication strategies. ##

Global culinary experts to join WSFC17 in Manila

Also included in the list of speakers are Mai Pham, author of several award-winning cookbooks including The Best of Vietnamese & Thai Cooking, Pleasures of the Vietnamese Table and Flavours of Asia and, Malcolm Lee who is the head chef and owner of the first Michelin-starred Peranakan restaurant, Candlenut, to name a few.

Curated by K.F. Seetoh and organized by Makansutra and presented by the Department of Tourism (DOT) and the Tourism Promotions Board (TPB), this year’s WSFC17 is bigger and better with over 50 kinds of street food representing 13 different countries in over 30 stalls plus pop-up booths.

Aside from World Street Food Dialogue, the event will also host the World Street Food Jamboree, where you can sample different local and international street food and at the same time mingle with celebrity chefs at the cooking demo; and the World Street Food Awards, where the best of industry professionals will be awarded.

WSFC is one of the world’s biggest food destinations and with an even bigger and better event this year, it will sure to attract more global attention. This paves the way for the Philippines to be recognized as one of the world’s most go-to food destinations. 

Saturday, May 27, 2017

Get a full serving of trending topics on Solar Scoop!

Solar Entertainment Corporation strengthens its online presence with the launch of the new online show SOLAR SCOOP, which can be viewed first via starting on Monday, May 29, 2017.

Hosted by commercial model-boxing instructor Vince Velasco and dancer-actress Kelley Day, SOLAR SCOOP is the first locally-produced 5-minute online show of Solar featuring exciting and trending topics on entertainment, sports, and lifestyle. Channel and program updates, corporate and sponsored events, and other campaigns of the Solar channels will also be featured on the online show

“The launch of Solar Scoop signifies the beginning of the traction we are building in the digital industry. We will continue to widen our reach with the emerging audiences, especially online, and there are more exciting news ahead,” says Solar Entertainment President and CEO Wilson Tieng.

Don’t miss the 10-minute pilot episode of SOLAR SCOOP featuring the latest on the NBA Finals and an exclusive interview with an NBA star, plus handy life hacks courtesy of ETC Fix. Catch it also on YouTube via and on Facebook via @etctv, @2ndAvenue, @solar.jacktv, @solarsports, and @BasketballTV.

A mix of bite-size segments courtesy of the on-air channel counterparts in its succeeding episodes are definitely to watch for! Be in the know and join the conversation at #SolarScoop.




Tuesday, May 23, 2017

Finding Balance between Passion and Profession

Atty. Rene “Rebo” Saguisag, Jr. is a multifaceted individual who, despite his busy profession, never turns down an opportunity to work with his passion. Aside from being a notable lawyer, following the footsteps of his father, prominent human rights lawyer Rene Saguisag Sr.,

He was also a former BEST Center coach and is currently the UAAP commissioner for two consecutive seasons, 78 and 79. On top of that, Atty. Rebo is also a strong advocate of sports development among the youth naming the Mindanao Peace Games as one of his involvements.  Recently, he even volunteered to manage his son’s little league baseball team.


Actor Matteo Guidicelli, in cooperation with Sun Life Asset Management Company, Inc. (SLAMCI), will be launching a series of vlogs (Video Blogs), which aims to teach Filipinos about how investing can help make their #LifeGoals come true.

Dubbed “Make It Mutual”, the vlogs will tackle topics relevant to personal finance, such as growing one’s money, beating inflation and investing regularly. To make it easy for the viewer to relate these to real life, the modules shall be demonstrated in themes familiar to them, like fashion and fitness, among others.'

All videos will be shared via social media to make it really accessible.
“I’m thankful for the opportunity to lead another financial literacy campaign for SLAMCI. It’s definitely relevant and timely,” Mateo said. “I myself have life goals i’d like to pursue, and i’m happy to share that ever since i ‘made it mutual’ with SLAMCI, I’ve been well on my way to achieving all those goals. It would be great if more Filipinos can experience the same”.

The latest in SLAMC’s efforts to boost financial literacy among Filipinoes, “Make It Mutual” aims to encourage Filipinos to invest in Mutual Funds so they can achieve their life goals. The company was also behind the SLAM The Scam” campaign which likewise starred Matteo, who shared tips on what to consider when choosing an investing company in order to avoid dubious organization.

According to SLAMCI President Valerie Pama, the company is committed to helping more Filipinos discover the benefits of investing so they may reap its rewards. “We all have goals that we’d like to accomplish, such as buying a house or a car, travelling to a dream destination, or planning a wedding. These are goals that require a significant amount of money, and sometimes, Filipinos become discouraged knowing how much they need to raise to be able to fund their dreams,” she said. “We’d like to show them that by saving and investing in mutual funds, all their dreams can become a reality. They simply have to ‘Make it Mutual.”

The “Make It Mutual” campaign is just the first of Sun Life’s series of financial literacy initiatives this year. According to Sun Life Chief Marketing Officer Mylene Lopa, more will be launched in the coming days as Sun Life rolls out its Financial Independence Month campaign in June. “We remain committed to this cause. Sun Life is always eager to promote it in ways that are creative, relatable, easily understandable,” she said. “We will never tire of advocating financial literacy to Filipinos.”
About Sunlife

Sun Life Asset Management Co., Inc. (SLAMCI) is the mutual fund arm of Sun Life of Canada (Philippines), Inc. SLAMCI is one of the leading asset management companies in the country with Php57.8 Billion in Assets Under Management (AUM) as of April 2017. It currently manages 11 mutual funds collectively called the “Sun Life Prosperity  Funds.” 

Wednesday, May 17, 2017


Author Lohel A. Martirez with his youngest daughter Hazel M. Garcia who is also working in the insurance industry.

The 5th Edition of the Philippine Insurance Code Annotated by underwriting consultant Lohel A. Martirez is now available!

The work is based on the Philippine Insurance Code (Presidential Decree No. 612) which was extensively amended by Republic Act no. 10607--- and includes universally accepted insurance principlesin Life & Non-Life, leading decided cases, and good customs of the industry.

Carefully selected reference materials from various sources both here and abroad were studied and explained, in a manner and style understood on first reading.

Martirez has served the insurance industry for more than five decades in various capacities both in the home offices and the field, as Executive Vice President/ Chief Operating Officer and other previous managerial positions. He was also Annotator of the Supreme Court Reports Annotated (SCRA); Court of Appeals Reports Annotated (CARA); Philippine Reports Annotated (PRA); and as Editorial Staff Member of the Supreme Court Decided Cases Quick Index Digest. All his works are published and distributed by Central Book Supply, Inc. nationwide.

To order a copy, you may contact Central Books at tel. no. (02) 372-3550 loc. 31 or email

Sunday, May 14, 2017

Marriott Manila is Your New Vegan Go-To Place

Last Thursday, May 11, 2017 Marriott Manila invite Media to a vegan wholesome eat and sweet  treat. Since most of  their menus are red and white meat , It is high time that they introduced some of the healthy options needed by most of the people on the high statures  and of course those who are sick and need to maintain a healthy lifestyle.

Ever thought of shifting to vegan lifestyle? Just go for it! Don’t be scared of running out of ideas where to get your plant-based cravings because veganism has landed at Marriott Hotel Manila. Imagine your usual vegetables reinvented by their award-winning chefs. Vegan or not, it is a culinary treat to get your hands into - now!  

Mediterranean appetizer, Chickpea Falafel

 Grilled Forest Mushroom and Leeks

Chocolate Mojito Ice Pops

Vegan Gone Fancy

Drop the “steak” on Cru Steakhouse, vegans can now do their date night or elegant dining in the metro’s top restaurant. Find a wholesome 3-course vegan menu for Php 1,300 only. It begins with a Mediterranean appetizer, Chickpea Falafel, made more flavorful with lemon-artichoke puree and grape relish. Main course is like a “walk in the forest” with Grilled Forest Mushroom and Leeks stuffed with fresh basil gremolata, garlic crushed baby potatoes and seasoned by tomato reduction. Cap the dinner off with Chocolate Mojito Ice Pops made by a fine mix of coconut, mojito, lemon and of course, chocolate cake on the side. By that, fine dining might just be a routine already.

For something handy to-go, Vegan Bars takes on a spotlight at their Marriott Café Bakery. These are dark and white chocolate clusters with salted pumpkin seeds for Php 450 per 200g, perfect as takeaways or giveaways. Chocolates used are from international brand, Felchlin Switzerland. Felchlin’s corporate pastry chef Anil Rohira flew to Manila to team up with Marriott Manila’s Executive Pastry Chef Fil Afable to enhance their creations.

Healthy Cakes (bottom to top) Chocolate Brownie, Mango Almond Cake and Chocolate Sensation

Healthy Decadence
If you can’t go all-vegan but striving to be health-conscious, there is no need to quit on your cakes. Marriott Manila created cakes that are low in sugar and highly recommended for those with diabetes. Here are your choices: Mango Almond Cake, a sponge cake with mango gelee and mousse; Chocolate Sensation, a sable Breton with hazelnut and dark chocolate ornaments; and Chocolate Brownie made of bourbon vanilla bean and filled with hazelnut and pecan nuts. These cakes are made to order at the Marriott Café Bakery and come in different sizes: 6-inch for Php 950, 8-inch for Php 1,800, and 10-inch for Php 2,200.

Going vegan doesn’t look so tough with Marriott Manila just right around the corner. Now you know where to get your nutrient-dense and healthy fix in high quality anytime.

Cru Steakhouse is located at Marriott Hotel Manila’s G/F and is open from 6pm to 10:30 pm on Sundays to Thursdays and 6pm to 11:30pm on Fridays and Saturdays. While, Marriott Café Bakery is located at the G/F and is open from 6am to 10:30pm. For inquiries, call (02) 9889999 or visit To keep up on their latest offerings, follow @marriottmanila at Facebook, Twitter and Snapchat and, @manilamarirott on Instagram.

Friday, May 12, 2017

Celebrity mom Tessa Prieto-Valdes chooses true brilliance

It’s difficult not to recognize Tessa Prieto-Valdes – celebrity, society figure, columnist, TV and social media personality. And why not? What with her eye-catching outfits in bright shades, colorful accessories, her bubbly and cheery personality, plus her outgoing nature. But what people perhaps don’t realize is that with her public persona, Tessa is first and foremost a mother to four kids, and that her road to motherhood wasn’t always that easy. Her oldest, Bryan, is 32 years old while her youngest daughter is 12.

“I gave birth to my eldest child Bryan at very young age,” Tessa confides. “I was a solo parent before I met my husband and got married.” At that time, she was earning her interior design degree in the United States, and along with attending to her studies, she had to raise a child and keep house, all by herself.
Celebrity mom Tessa Prieto-Valdes, chooses true brilliance

It is this selflessness that Bryan, who is involved in the family real estate and food business, most appreciates. After all, he knows best the sacrifices that her mother went through in the beginning. It is something he cherishes and is totally grateful for, especially this Mother’s Day.Thus, his precious gift of MyDiamond to his equally brilliant mom.

“From the time I was working in Singapore for four years to when I decided to come home and go into business here, my mom was always there”, Bryan relates. “She is so much fun, accommodating, and easy to talk to. She’s always been giving, and raised me the best way she could, even with her multifaceted life and my siblings.”

With her very hectic schedule that also includes triathlon training, yoga, and a return to her first love, interior design, family is still of course everything and thus takes top priority. As such, social events are strictly off limits onweekends, which are devoted solely to her hubby and kids.She is always ready to be there as well for Bryan if need be.

“Being a mother is something I really enjoy. I’ve been a mother in my 20’s, 30’s, and 40’s. My kids are growing up so fast!” she exclaims.

And like MyDiamond, Tessa has embodied, in more ways than one, its spirit of ‘True Brilliance.’

“I love diamonds! For me, they are heirlooms, something to pass on to the next generation,” Tessa adds. And so, too, are the wise words of her mother who stressed the importance of family integrity – of leaving behind a good legacy to one’s children and to others – a principle that she also imparts to her children.

In closing, Tessa relates: “There’s no bible to being a mother. Give your best, your all, but don’t forget to reward yourself as well!”  And, quite simply, there’s no better symbol of unconditional love and a lasting gift more priceless than that of diamonds.

Tessa is wearing MyDiamond set of heart-shaped ruby earrings and pendant and a 14 carat tennis bracelet, both set in white gold from the Classic collection. For more information, visit MyDiamond concept stores at Shangri-La Plaza Mall, SM Megamall, Robinsons Place Manila, Festival Supermall, Glorietta 4, Greenbelt 3, Gateway Mall, SM Mall of Asia, SM Aura Premier, Lucky Chinatown Mall, Ayala Center Cebu and SM Lanang Premier Davao, or follow and like MyDiamond on Facebook at and on Instagram @MyDiamondPH.

Thursday, May 11, 2017

Tips That Can Help Make Parent-Child Bonding More Fun

How can the mothers of present times -maintain strong connection with their kids?

Millenial mom's nowadays need to know how to make their kids feel that they are not alone though today most of the mothers works together with their partners and teach their child to cope up specially on this connected through Internet and Social Media platforms . They need the quality time and a real friend to lean on and play with .

Modern moms are now defined as women who juggle parenthood and career with skill and grace. However, while work and motherhood truly go well with each other, they can also often clash. Realistically, there will be times when even the best of women can feel overwhelmed by all their responsibilities.

An international study conducted in UK, concludes that the bond between parent and child plays a crucial factor in child development. The same report says that being a working, modern mother does not increase risk of having an insecure attachment to kids. Rather, it is the quality of childcare that determines the level of bond between parent and child. Below are three tips that can help make parent-child bonding stronger and more enjoyable.

Schedule and Organize activities

The first thing all working mothers should do is to learn to figure out her priorities. What if your client meeting falls on the same day as your kidsschool performance? The chances of re-scheduling your client meeting is definitely higher than having to change the date of your childs school event. When it comes to being there for your childs important life moments, dont forget to prioritize and make adjustments.

Participate in your kids hobbies

Set an arts and crafts time slot for your kids or be an active participant in any of their chosen hobbies. Extracurricular activities help a lot in the development of childrens behavior, and being there with them as they learn and explore their interests can bring you closer with each other.

Create fun-filled bonding moments

Every busy mom knows how hard it is to bond with their kids when they have so many other household responsibilities to do. One good solution is to involve your kids in normal household chores like grocery shopping and frame it in a way that is interesting to them. For example, you can give them budget they can use to buy the snacks that they want, so long as they make sure they choose nutritious variants.

One good pick is Gardenias newest product, the Pocket Sandwich. Especially made for kids, this newest treat comes in two variants, luscious and milky peanut butter and rich creamy chocolate. Made with two slices of soft and luscious white bread, Pocket Sandwich has no edges and is perfectly sealed, making it a convenient snack for the kids and not messy to eat.

Gardenia’s peanut butter and chocolate Pocket Sandwich are both high in vitamins and minerals like Iron,Folate , Vitamin A, B1 and B2. Gardenia Pocket Sandwich is baked fresh every day too, making it the perfect snack if you want to share a pocket full of happiness with your little ones. This treat is available for only Php 15.00 (SRP), and is available in all leading supermarkets and convenience stores.

Modern times call for modern ways, even when it comes to parenting. Though we have now strayed from the traditional image of the mother and shifted to a more well-rounded woman, you can still keep your connection with your children strong in your own creative ways.

Wednesday, May 10, 2017

Make Mother’s Day extra special with Baskin-Robbins

Mother’s Day is the perfect day to show your love and appreciation for the woman who loves you unconditionally – your Mom. 

Make this occasion extra special with an all-time favorite Baskin-Robbins ice cream cake! Apart from a wide variety of sizes and flavors to choose from, you can also customize the design of your cake.

Plus, make it even grander by getting Baskin-Robbins’ new two-layer cakes! Visit Baskin-Robbins shops at SM East Ortigas and Ayala 30th in Pasig, Central Square, Bonifacio High Street, Uptown Place Mall, and SM Aura in Bonifacio Global City; Greenbelt 5 and Glorietta 5 in Makati; Fairview Terraces, Trinoma Mall, SM North (Main Building and The Block) in Quezon City; SM Southmall in Las Pinas; Solenad in Sta Rosa, Laguna; SM Dasmariñas in Cavite; and SM Pampanga. 

For more information, log on to or check out their social media accounts:, Twitter, and Instagram @baskinrobbinsph.

Saturday, May 6, 2017

Let mom enjoy life deeper with TechnoMarine

  TechnoMarine Cruise Limited and Manta Neo Classic.

If there’s something constant in this world, it would be a mother’s love—pure, unwavering, unconditional. Whose arms are more comforting and securing than anyone else. 

Honor her this Mother’s Day and give her a gift that perfectly embodies her – something edgy yet elegant and sophisticated like TechnoMarine watches. 

With an exclusive 30% discount on select women’s watches from May 2 to 15, 2017, you can now show your love and appreciation to your mom. 

Let her live life deeper with TechnoMarine.  For more information, visit TechnoMarine boutiques at SM Mall of Asia, SM Megamall, SM North Edsa, SM City Cebu, SM Lanang Premier, TriNoma, Greenbelt 3, Robinson’s Galleria, Robinson’s Magnolia, Shangri-La Plaza, and all MyDiamond boutiques nationwide,

Like them on Facebook: and follow them on Instagram @technomarineph.