SM Proudly Celebrated Local MSMEs at DTI Wedding Fair at SMX Aura

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DTI kicked off the Bagong Pilipinas Wedding Fair 2025 at SMX Aura headed by DTI Sec. Cristina Roque, bringing  together MSMEs from across the country in a celebration of love, creativity, and entrepreneurship. 

Taguig City, Philippines – Love, tradition, and local entrepreneurship shared the spotlight at the Bagong Pilipinas  Wedding Fair

2025, held from June 27 to 29 at SMX Convention Center, SM Aura Premier. Organized by the  Department of Trade and

Industry (DTI), the three-day event successfully showcased over 100 Filipino MSMEs,  celebrating Filipino creativity while

driving real business opportunities in the events and wedding industry. 

The fair welcomed industry professionals, wedding planners, creatives, and couples preparing for their big day to  explore

everything from couture bridalwear and floral arrangements to photography, catering, travel services, and  more. The highlight

of Day 1 was a runway fashion show featuring Filipino bridal designers, who elevated traditional  fabrics and sustainable design

for the modern bride. Day 2 and 3 featured talks and interactive exhibits spotlighting  creative industries—from graphic design

and stationery to music and event production—showing how weddings can  reflect both personal stories and cultural pride. 

Filipino bridal designers wowed the crowd with modern, sustainable, and culturally rooted creations at the Wedding

Fair

Fashion Show—proudly highlighting Tatak Pinoy talent.

“Through partnerships like this, SM Supermalls remains committed to helping build the future of Filipino MSMEs by

  providing entrepreneurs a platform to showcase their work, nurture local talent and creativity, and strengthen  economic

resilience.” shared Joaquin San Agustin, EVP of SM Supermalls.  


MSME designers wowed guests with their collection of bridal gowns, groom’s suits, and entourage wear—featuring 

silhouettes

that range from classic romance to modern minimalist, all crafted with Filipino finesse. 

A unique highlight at the DTI Wedding Fair: MSMEs showcased elegant Capiz shell dining wear—from plates and  chargers

to napkin holders and centerpieces—blending sustainability with sophistication.

Filipino tradition met timeless elegance at MSME booths featuring modern takes on the Barong Tagalog and  Filipiniana

—from hand-embroidered details to contemporary silhouettes perfect for formal Filipino weddings. 

Filipino-made bridal jewelry and accessories took the spotlight at the Bagong Pilipinas Wedding Fair 2025, with 

MSME

booths showcasing handcrafted tiaras, pearl earrings, heirloom rings, and bridal bling rooted in Filipino  artistry. 

In essence, the 2025 Wedding Fair was more than an event—it was a celebration of love, culture, and  entrepreneurship

, underlining that when Filipino MSMEs thrive, our communities—and the nation—grow stronger,  faster, and more

beautiful. 


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